Company risk statement
Risk management is an integral part of the overall governance and management of the Company, and we continue to develop our risk management framework and associated processes. The directors are ultimately responsible for determining the level of risk the Company and is willing to accept to achieve its strategic objectives and enhance value creation for all stakeholders, including risks which threaten its business model, future performance, solvency or liquidity. The directors take a balanced view on risk to ensure an appropriate position between risk aversion, opportunity and gains.
The directors are responsible for setting the business risk assessment for the company, and does so taking into consideration the expectations of its stakeholders and members as a whole. The Company’s risk statement provides a useful guide to inform strategic decision-making, facilitate the review of risk management, and to set targets against which risk objectives must be progressed.
The Company is generally more open to strategic and operational risks, including those around business change, competition, supply chain and marketing, recognizing the clear growth opportunity ahead, and the need to test and trial new ideas and ways of working. In these areas we have a moderate or higher risk appetite.
We are more cautious with regard to financial, regulatory compliance, Technology, data and cyber security, people and culture, and climate change risks. In these areas we have a lower risk appetite.
The Company must have a compliance risks which not damage our brand and reputation, including the health and safety of all our colleagues, customers, suppliers, and any non-compliance to our policies and procedures
| Ref | Principal risks and uncertainties | Risk category | Risk appetite |
| 1 | Strategy and business change | Strategic | Open |
| 2 | Competition, market and macro-economic | Strategic | Moderate |
| 3 | Brand and customer | Strategic | Moderate |
| 4 | Climate change | Strategic | Cautious |
| 5 | Supply chain | Operational | Moderate |
| 6 | Technology platforms, data loss and cybersecurity | Operational | Cautious |
| 7 | Marketing effectiveness | Operational | Moderate |
| 8 | People and culture | Operational | Cautious |
| 9 | Financial and treasury | Financial & compliance | Cautious |
| 10 | Regulatory compliance | Financial & compliance | Cautious |



